What Are Your Franchise’s Values? | VetFran

When growing a business, it is important to make sure you are not overlooking one important thing: your values.

Our team at VetFran wants to help you understand the importance of company values and how you can start building them into your franchise practices.

What Are Company Values?

“Company values” are a set of core values established in order for them to be a common goal among people within a business. It is important for employees to make sure their own values line up with the values of their employer, which is another reason why you want to be clear in the values that you create for your business.

There are many things a franchise can set as their company values, including accountability, loyalty, honesty, respect and trust.

Establishing strong company values can help your business create a community by fostering teamwork, making decisions as a team and collaborating as a whole.

What Are Your Company’s Values?

When deciding what your company’s values will be, there are a few things you want to take into consideration.

First, consider your brand’s mission statement. Your company’s values should align with your company’s overall mission. What impact do you want your company to have not only on your customers but also your clients?

It’s also important to recognize that since you operate a franchise, you are not entirely in control of your business mission or values—it needs to work in conjunction with corporate practices. That’s something to consider when you’re choosing an organization to franchise with in the first place.

In addition, you want to keep your company’s values simple so that no one has a problem understanding or remembering them on a daily basis.

You also want to have your company’s values stand out from the competition. Embrace values that can help ensure your company is driven in the right direction, especially when it comes to making the right hires for your franchise.

Finally, don’t settle when it comes to the values of your company. Just as your company grows and evolves over time, so should your company’s values. They can—and should—evolve over time.

When the time comes to review your company’s values, be sure to ask for employee feedback, as the people on the frontlines of your franchise may have the best idea about what the new values should be for your company.

Are you interested in franchising? Contact VetFran today to learn how we can help you find the perfect fit!